Mercedes-Benz stadium will host the Celebration Bowl on Saturday, December 16 at noon ET live on ABC to kick off the college football bowl season.
The Celebration Bowl, which showcases the heritage, legacy, pageantry and tradition of Historically Black Colleges and Universities (HBCUs), pits the conference champion from the Mid-Eastern Athletic Conference (MEAC) against the Southwestern Athletic Conference (SWAC). Each conference has claimed a victory in the event’s first two years, with MEAC Champion North Carolina A&T defeating Alcorn State 2015 and SWAC Champion Grambling State beating North Carolina Central in 2016. Two bowl alumni were just selected in the 2017 NFL Draft: 2015 Offensive MVP Tarik Cohen (North Carolina A&T) and 2016 champion Chad Williams (Grambling State).
“The Southwestern Athletic Conference is excited to continue its relationship with the Celebration Bowl, ABC and the city of Atlanta,” SWAC Commissioner Duer Sharp said. “The best football fans in country will once again have the outstanding opportunity to watch the MEAC and SWAC champions kick off bowl season, playing in front of a nationally televised audience. The excitement of the game, the halftime battle of the bands and the opportunity to play in the new home of the Atlanta Falcons and Atlanta United FC, Mercedes-Benz Stadium, makes for a fantastic bowl experience for our student-athletes and football fans everywhere.”
For the full release and more information on the Celebration Bowl, click here.
ESPN Events, a division of ESPN, also manages the season-opening MEAC/SWAC Challenge on Labor Day Weekend, another game that showcases these two conferences and highlights the traditions of HBCUs. The 2017 Challenge features Southern University from the SWAC and South Carolina State University from the MEAC, and will be played Sunday, Sept. 3 at Southern’s Ace. W Mumford Stadium, live on an ESPN network.
The Celebration Bowl is one of 13 bowl games owned and operated by ESPN Events.