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wide shot of mercedes-benz stadium

MERCEDES-BENZ STADIUM

MEDIA HUB

A WORLD-CLASS EXPERIENCE IN THE HEART OF ATLANTA

Since opening in 2017, Mercedes-Benz Stadium has hosted over 11 million fans and some of the largest sporting events in the world, including the College Football Playoff National Championship Game (2018), MLS All-Star Game (2018), Super Bowl LIII (2019), SEC Championship (Annually), Celebration Bowl (Annually) and Peach Bowl (Annually).

 

Use this media hub to get the information you need to tell the story of Mercedes-Benz Stadium. Here you’ll find photos, videos, interviews, press releases, b-roll and more that features the stadium’s award-winning Food and Beverage Experience, Design, Technology, Sustainability, Fan Experience and impact on the Community. Scroll and click on the topic to learn more. If you have questions, please contact media@mercedesbenzstadium.com.

STADIUM OVERVIEW

Built in the heart of Atlanta, Mercedes-Benz Stadium hosts more than 3 million people, 40 -50 major events and 250 private events per year, including Falcons games, Atlanta United matches, college football games, concerts and more. Mercedes-Benz Stadium was named Sports Business Journal’s Sports Facility of the Year in 2018.

FAN EXPERIENCE

Mercedes-Benz Stadium was designed with the fan in mind. From enhancing the entry experience to premium seating and fan-first pricing, MBS is committed to giving fans a world-class experience when they attend a game, match or concert. 

COMMUNITY

The Blank Family of Businesses is committed to leveraging Mercedes-Benz Stadium as a force for good and serving as a catalyst for positive, transformational change in Atlanta’s Historic Westside Neighborhoods. Through the Arthur M Blank Family Foundation, more than $55 million has been committed towards Westside transformation. MBS was used as an early voting site during the 2020 election and a testing and vaccination site during the COVID-19 pandemic.

SUSTAINABILITY

Since opening its doors in 2017, Mercedes-Benz Stadium (MBS) has been committed to sustainability and curbing its environmental footprint. In 2017, MBS became the first professional sports venue in North America to achieve LEED Platinum. Committed to being a trailblazer and leader within the green sports industry, MBS’ sustainability efforts have extended well past the construction phase of the building and continue to expand. MBS has developed and implemented a variety of green practices, such as water, energy, recycling and compost, alternative transportation, urban garden and agriculture programs.

FOOD AND BEVERAGE

Mercedes-Benz Stadium’s food and beverage program is consistently ranked at the top of the NFL and MLS Voice of the Fan surveys. The implementation of fan-friendly pricing has been a game-changer within the sports and entertainment industry.

TECHNOLOGY

Home to start-of-the-art technology and video displays, Mercedes-Benz Stadium redefines the in-stadium fan experience with its first-of-its-kind Halo Board and Mega Column.

Which Signature Services area will enjoy the Lombardi Trophy for the next Falcons game?

Falcons vs. Tampa Bay 10/14: Harrah’s Valley River – From the time gates open through halftime.

Falcons vs. New York Giants 10/22: South Suite Level Two – From the time gates open until kickoff; North Suite Level Two – During halftime

Falcons vs. Dallas 11/18: Harrah’s Cherokee – From the time gates open through halftime.

Falcons vs. Baltimore 12/2: Mercedes Benz Club – From the time gates open through halftime.

Falcons vs. Arizona 12/16: Delta Sky 360 Club – From the time gates open through halftime.

New Food Items for 2018

Burgers:

  • Quinoa Burger (vegetarian)
  • “A” burger
  • Tequila Chicken Burger
  • Garbanzo Burger (vegetarian)

Sandwiches:

  • Chopped Brisket Sandwich
  • Smoked pulled pork sandwich

Salads:

  • Harvest chicken salad

Sides:

  • Brisket mac & cheese

Hot dogs:

  • Chili Cheese dog

Fries:

  • Bacon Cheese Fries
  • Buffalo fries,
  • Parmesan fries
  • Funnel cake fries

Tex-Mex:

  • BBQ Pork nachos
  • Tinga chicken tacos
  • Pork Verde Burrito

Mercedes-Benz Stadium is unveiling a new craft beer exclusively brewed for MBS in partnership with a local brewery.  The beer will be featured on draft in concession stands throughout the stadium.  This high-quality craft offering will sell at the domestic draft price, $5 for a 12 oz. draft and $7 for a 20oz. furthering our commitment to finding innovative ways to respond to our fans.  More details on name and brand identity will be available in the coming weeks.

As we continue to receive your feedback, here are a few of the benefits and events planned for 2019.

EXCLUSIVE EVENTS FOR PSL OWNERS

Club PSL owners get exclusive access to events like our NFL Draft Party, Falcons Fan Fest, Tailgate party & more. More events will be scheduled throughout the year, stay tuned to: https://mercedesbenzstadium.com/signature-services-calendar/

ACCESS TO THE BIGGEST EVENTS

You’ve already received access to: CFA Kickoff Game, SEC Championship, CFA Peach Bowl, MLS All-Star Game, Taylor Swift, Beyoncé/Jay-Z, Ed Sheeran, George Strait, Atlanta United and more.
Be on the lookout for more exclusive announcements coming soon!

ACCESS TO THE BENEFITS YOU KNOW AND LOVE

You will continue to receive access to key benefits: Discounts at NFLShop.com and our Team Stores at Mercedes-Benz Stadium & Atlantic Station, Access to NFL Redzone on Mobile and NFL GamePass.

SAVINGS ON PLAYOFF TICKETS

With the new auto-enrollment plan, all season ticket members will receive an additional discount on their playoff tickets if we were to host a 2019 Playoff game.

AUTO-ENROLLMENT AND SEASON TICKET PAYMENT

We want to save you the trouble of having to remember details for future payments. Starting in 2018, all accounts will be automatically charged for regular season and any home playoff games, including season ticket renewals and playoffs for all subsequent seasons. Note: playoff games will only be charged on a pay-as-we-play basis. We will process payments using the same information provided for this year’s season ticket payment. Notification of charges will be sent to you at least 30 days prior to a payment being processed. Feel free to notify us at any time to remove your account from the auto-enrollment plan.

Your 2018 Falcons Season Starts Now!

Thank you for being part of an amazing opening season.  You created some amazing energy that supported the team on the field and impacted our games at Mercedes-Benz Stadium.

Provide your feedback, learn about key benefits on the horizon and add upcoming payment dates to your calendar all from this Signature Services hub.

Food & Beverage Lineup

With local influences and fan input, we have reimagined the food & beverage experience.

Craft Beer:

  • Terrapin
  • Sweetwater
  • Jekyll Brewing
  • & more…

Specialty Foods:

  • Delia’s Chicken Sausage
  • Top Chef Kevin Gillespie’s Gamechanger
  • Fox Bros. BBQ
  • & more…

Fan Favorites:

  • ATL Fan Fare
  • Capital Crust
  • Fresh Mex
  • & more…

This is just a taste of our wide variety of offerings. Click below to view the entire lineup.

Speed & Quality:

• 65 percent more points of sale; queue line design to maximize space and minimize wait times; self-service soda; whole-dollar pricing; condiments self-service areas; intelligent menu development; all designed to minimize waits.

Quality:

• Chef in every stand; 53 percent of stands have cooking capacity as compared to only 27 percent in 2016; menus designed for quicker decision-making; partners operating their own stands to ensure quality of their food and guest service.

Value:

• Affordable pricing on food and beverage that is comparable to the pricing at local restaurants or convenient stores; and consistent prices that do not rise for any event, including the Super Bowl, NCAA Final Four, concerts or college football games.

Variety: 

• Holistic design allows for core products, restaurant partners and specialty carts to be accessed on every level; 1,264 beer taps allow for more beer offerings on tap throughout MBS. Stadium engineered end-to-end to eliminate running out of any food products throughout the stadium.